Although the economic crisis has affected direct or indirectly the diverse sectors of the Brazilian economy over these last years, if there is one sector that cannot complain about that is the beauty sector. Researches show that Brazilian women do not save money when it comes to appearance, regardless of social class. Even during a crisis, beauty professionals’ schedules are always full.
On the other hand, we need to understand that, although very profitable and promising, this segment requires a good administrative and managing capacity to avoid failure in this business.
Researches point out that most beauty salons that close their doors do it due to bad administration of the business, lack of planning and management.